A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
  • ADAM SINDA
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.

About

I'm currently a Product Designer at Whatnot, based in Colorado. With over a decade of experience, I have honed my skills at various agencies and in-house teams. I specialize in designing interfaces and guiding teams to build products from inception to launch, specifically for early-stage companies and emerging startups in fintech, ecommerce, AI, data, lifestyle, and healthtech. I have led teams in crafting strong brand identities and digital products for a wide range of clients, from startups to well-established brands like Specialized, Pearlizumi, Beats, Meta, Salesforce, Lyft, VF, Under Armour, Coachella, and Google.

I'm grateful for every project manager, strategist, copywriter, creative director, engineer, and designer I've teamed with — together, we've turned bold ideas into reality. Success is a team effort, and I celebrate the collective talent behind each project.

What I do, I design interfaces and help teams build products from 0 to 1, ensuring we meet business goals along the way.

Why I do it, I believe in building digital products that unite minimalism with playfulness, achieving clarity and efficiency. I seek partnerships with teams committed to creating not just human-centric solutions, but also products that positively impact the lives of those who use them.

How I do it,

Learn, by delving deep into the competitive landscape, user feedback, conducting market analysis, and facilitating surveys and workshops. Gather and distill these insights into a comprehensive and accessible document, setting the stage for product development.

Ideate, challenge norms through iterative explorations through sketching, interactive prototypes, haptics, animation, sound, and 3D renders, to illustrate ideas that are both good for the business and good for the user.

Develop, uphold the principle that an idea's merit lies in its realization, advancing through testing sessions and refinement towards production.

Realize, track key success metrics to gauge the project's impact and disseminate insights among stakeholders, ensuring collective learning and refinement post-launch.

Experience

Education

2011 — 2015

Western Colorado University

I hold a BA in Graphic Design with a minor in Business. My studies in design allowed me to deeply explore traditional aspects of art and art history, developing a strong foundation in design principles and a keen understanding of the historical context of art and design trends.

Past Clients & Projects

Experience

Education

2011 — 2015

Western Colorado University

I hold a BA in Graphic Design with a minor in Business. My studies in design allowed me to deeply explore traditional aspects of art and art history, developing a strong foundation in design principles and a keen understanding of the historical context of art and design trends.

Past Clients & Projects

I can help you with

Product Design

Fusing strategic design with creative direction, engaging user experiences are crafted that not only resonate with brands but also showcase measurable results. Through collaboration with teams and founders, dynamic design solutions are developed, incorporating 3D elements, interactive features, and fluid motion to elevate the brand narrative and user interaction.

Vision Strategy

Helping brands articulate their future goals and objectives through creative vision work. Whether defining a company's long-term roadmap or crafting a visionary narrative that inspires stakeholders, strategic guidance is provided to align teams around a shared future vision. Through a combination of foresight and creativity, assistance is given in developing a compelling vision that drives business growth and innovation.

Workshops

Aligning and motivating a team is crucial for the success of any project. I facilitate brainstorming sessions that focus on user-centric problem-solving, starting each session with the pivotal question, "How might we?" This approach encourages solutions that are directly tailored to address user needs.

Web Design

Designing visually striking and efficient websites, I focus on creating a user experience that captivates and retains. I ensure each website is intuitive, responsive, and aligned with the brand’s core values.

UX Strategy

Transforming business visions into user-centric realities, I leverage strategic, data-driven insights to craft digital experiences that drive competitive success and resonate with users.

I can help you with

Product Design

Fusing strategic design with creative direction, engaging user experiences are crafted that not only resonate with brands but also showcase measurable results. Through collaboration with teams and founders, dynamic design solutions are developed, incorporating 3D elements, interactive features, and fluid motion to elevate the brand narrative and user interaction.

Vision Strategy

Helping brands articulate their future goals and objectives through creative vision work. Whether defining a company's long-term roadmap or crafting a visionary narrative that inspires stakeholders, strategic guidance is provided to align teams around a shared future vision. Through a combination of foresight and creativity, assistance is given in developing a compelling vision that drives business growth and innovation.

Workshops

Aligning and motivating a team is crucial for the success of any project. I facilitate brainstorming sessions that focus on user-centric problem-solving, starting each session with the pivotal question, "How might we?" This approach encourages solutions that are directly tailored to address user needs.

Web Design

Designing visually striking and efficient websites, I focus on creating a user experience that captivates and retains. I ensure each website is intuitive, responsive, and aligned with the brand’s core values.

UX Strategy

Transforming business visions into user-centric realities, I leverage strategic, data-driven insights to craft digital experiences that drive competitive success and resonate with users.

A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
  • ADAM SINDA

WORK

ABOUT

A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
  • ADAM SINDA
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.
A portrait of Adam Sinda, a product designer, seated and looking thoughtfully off to the side. He is in a casual pose with his hands clasped, wearing a dark polo shirt. The background is a warm, neutral tone, and his name is repeated in large white letters, emphasizing his personal brand. Below his name, text states his occupation and his current position at Whatnot.